In rapidly evolving e-commerce industry, the capability of selecting high-quality data for model training is essential. This study introduces the High-Utility Sequential Pattern Mining using SHAP values (HUSPM-SHAP) model, a utility mining-based active learning strategy to tackle this challenge. We found that the parameter settings for positive and negative SHAP values impact the model's mining outcomes, introducing a key consideration into the active learning framework. Through extensive experiments aimed at predicting behaviors that do lead to purchases or not, the designed HUSPM-SHAP model demonstrates its superiority across diverse scenarios. The model's ability to mitigate labeling needs while maintaining high predictive performance is highlighted. Our findings demonstrate the model's capability to refine e-commerce data processing, steering towards more streamlined, cost-effective prediction modeling.
The increasing availability of learning activity data in Massive Open Online Courses (MOOCs) enables us to conduct a large-scale analysis of learners' learning behavior. In this paper, we analyze a dataset of 351 million learning activities from 0.8 million unique learners enrolled in over 1.6 thousand courses within two years. Specifically, we mine and identify the learning patterns of the crowd from both temporal and course enrollment perspectives leveraging mutual information theory and sequential pattern mining methods. From the temporal perspective, we find that the time intervals between consecutive learning activities of learners exhibit a mix of power-law and periodic cosine function distribution. By qualifying the relationship between course pairs, we observe that the most frequently co-enrolled courses usually fall in the same category or the same university. We demonstrate these findings can facilitate manifold applications including recommendation tasks on courses. A simple recommendation model utilizing the course enrollment patterns is competitive to the baselines with 200$\times$ faster training time.
Customer churn describes terminating a relationship with a business or reducing customer engagement over a specific period. Two main business marketing strategies play vital roles to increase market share dollar-value: gaining new and preserving existing customers. Customer acquisition cost can be five to six times that for customer retention, hence investing in customers with churn risk is smart. Causal analysis of the churn model can predict whether a customer will churn in the foreseeable future and assist enterprises to identify effects and possible causes for churn and subsequently use that knowledge to apply tailored incentives. This paper proposes a framework using a deep feedforward neural network for classification accompanied by a sequential pattern mining method on high-dimensional sparse data. We also propose a causal Bayesian network to predict cause probabilities that lead to customer churn. Evaluation metrics on test data confirm the XGBoost and our deep learning model outperformed previous techniques. Experimental analysis confirms that some independent causal variables representing the level of super guarantee contribution, account growth, and customer tenure were identified as confounding factors for customer churn with a high degree of belief. This paper provides a real-world customer churn analysis from current status inference to future directions in local superannuation funds.
High utility sequential pattern mining (HUSPM) aims to mine all patterns that yield a high utility (profit) in a sequence dataset. HUSPM is useful for several applications such as market basket analysis, marketing, and website clickstream analysis. In these applications, users may also consider high utility patterns frequently appearing in the dataset to obtain more fruitful information. However, this task is high computation since algorithms may generate a combinatorial explosive number of candidates that may be redundant or of low importance. To reduce complexity and obtain a compact set of frequent high utility sequential patterns (FHUSPs), this paper proposes an algorithm named CHUSP for mining closed frequent high utility sequential patterns (CHUSPs). Such patterns keep a concise representation while preserving the same expressive power of the complete set of FHUSPs. The proposed algorithm relies on a CHUS data structure to maintain information during mining. It uses three pruning strategies to eliminate early low-utility and non-frequent patterns, thereby reducing the search space. An extensive experimental evaluation was performed on six real-life datasets to evaluate the performance of CHUSP in terms of execution time, memory usage, and the number of generated patterns. Experimental results show that CHUSP can efficiently discover the compact set of CHUSPs under different user-defined thresholds.
Increasingly, researchers have suggested the benefits of temporal analysis to improve our understanding of the learning process. Sequential pattern mining (SPM), as a pattern recognition technique, has the potential to reveal the temporal aspects of learning and can be a valuable tool in educational data science. However, its potential is not well understood and exploited. This chapter addresses this gap by reviewing work that utilizes sequential pattern mining in educational contexts. We identify that SPM is suitable for mining learning behaviors, analyzing and enriching educational theories, evaluating the efficacy of instructional interventions, generating features for prediction models, and building educational recommender systems. SPM can contribute to these purposes by discovering similarities and differences in learners' activities and revealing the temporal change in learning behaviors. As a sequential analysis method, SPM can reveal unique insights about learning processes and be powerful for self-regulated learning research. It is more flexible in capturing the relative arrangement of learning events than the other sequential analysis methods. Future research may improve its utility in educational data science by developing tools for counting pattern occurrences as well as identifying and removing unreliable patterns. Future work needs to establish a systematic guideline for data preprocessing, parameter setting, and interpreting sequential patterns.
High-utility sequential pattern mining (HUSPM) has emerged as an important topic due to its wide application and considerable popularity. However, due to the combinatorial explosion of the search space when the HUSPM problem encounters a low utility threshold or large-scale data, it may be time-consuming and memory-costly to address the HUSPM problem. Several algorithms have been proposed for addressing this problem, but they still cost a lot in terms of running time and memory usage. In this paper, to further solve this problem efficiently, we design a compact structure called sequence projection (seqPro) and propose an efficient algorithm, namely discovering high-utility sequential patterns with the seqPro structure (HUSP-SP). HUSP-SP utilizes the compact seq-array to store the necessary information in a sequence database. The seqPro structure is designed to efficiently calculate candidate patterns' utilities and upper bound values. Furthermore, a new upper bound on utility, namely tighter reduced sequence utility (TRSU) and two pruning strategies in search space, are utilized to improve the mining performance of HUSP-SP. Experimental results on both synthetic and real-life datasets show that HUSP-SP can significantly outperform the state-of-the-art algorithms in terms of running time, memory usage, search space pruning efficiency, and scalability.
The discovery of utility-driven patterns is a useful and difficult research topic. It can extract significant and interesting information from specific and varied databases, increasing the value of the services provided. In practice, the measure of utility is often used to demonstrate the importance, profit, or risk of an object or a pattern. In the database, although utility is a flexible criterion for each pattern, it is a more absolute criterion due to the neglect of utility sharing. This leads to the derived patterns only exploring partial and local knowledge from a database. Utility occupancy is a recently proposed model that considers the problem of mining with high utility but low occupancy. However, existing studies are concentrated on itemsets that do not reveal the temporal relationship of object occurrences. Therefore, this paper towards sequence utility maximization. We first define utility occupancy on sequence data and raise the problem of High Utility-Occupancy Sequential Pattern Mining (HUOSPM). Three dimensions, including frequency, utility, and occupancy, are comprehensively evaluated in HUOSPM. An algorithm called Sequence Utility Maximization with Utility occupancy measure (SUMU) is proposed. Furthermore, two data structures for storing related information about a pattern, Utility-Occupancy-List-Chain (UOL-Chain) and Utility-Occupancy-Table (UO-Table) with six associated upper bounds, are designed to improve efficiency. Empirical experiments are carried out to evaluate the novel algorithm's efficiency and effectiveness. The influence of different upper bounds and pruning strategies is analyzed and discussed. The comprehensive results suggest that the work of our algorithm is intelligent and effective.
The goal of high-utility sequential pattern mining (HUSPM) is to efficiently discover profitable or useful sequential patterns in a large number of sequences. However, simply being aware of utility-eligible patterns is insufficient for making predictions. To compensate for this deficiency, high-utility sequential rule mining (HUSRM) is designed to explore the confidence or probability of predicting the occurrence of consequence sequential patterns based on the appearance of premise sequential patterns. It has numerous applications, such as product recommendation and weather prediction. However, the existing algorithm, known as HUSRM, is limited to extracting all eligible rules while neglecting the correlation between the generated sequential rules. To address this issue, we propose a novel algorithm called correlated high-utility sequential rule miner (CoUSR) to integrate the concept of correlation into HUSRM. The proposed algorithm requires not only that each rule be correlated but also that the patterns in the antecedent and consequent of the high-utility sequential rule be correlated. The algorithm adopts a utility-list structure to avoid multiple database scans. Additionally, several pruning strategies are used to improve the algorithm's efficiency and performance. Based on several real-world datasets, subsequent experiments demonstrated that CoUSR is effective and efficient in terms of operation time and memory consumption.
High utility sequential pattern mining (HUSPM) is a significant and valuable activity in knowledge discovery and data analytics with many real-world applications. In some cases, HUSPM can not provide an excellent measure to predict what will happen. High utility sequential rule mining (HUSRM) discovers high utility and high confidence sequential rules, allowing it to solve the problem in HUSPM. All existing HUSRM algorithms aim to find high-utility partially-ordered sequential rules (HUSRs), which are not consistent with reality and may generate fake HUSRs. Therefore, in this paper, we formulate the problem of high utility totally-ordered sequential rule mining and propose two novel algorithms, called TotalSR and TotalSR+, which aim to identify all high utility totally-ordered sequential rules (HTSRs). TotalSR creates a utility table that can efficiently calculate antecedent support and a utility prefix sum list that can compute the remaining utility in O(1) time for a sequence. We also introduce a left-first expansion strategy that can utilize the anti-monotonic property to use a confidence pruning strategy. TotalSR can also drastically reduce the search space with the help of utility upper bounds pruning strategies, avoiding much more meaningless computation. In addition, TotalSR+ uses an auxiliary antecedent record table to more efficiently discover HTSRs. Finally, there are numerous experimental results on both real and synthetic datasets demonstrating that TotalSR is significantly more efficient than algorithms with fewer pruning strategies, and TotalSR+ is significantly more efficient than TotalSR in terms of running time and scalability.
In this paper, we propose a novel pipeline that leverages language foundation models for temporal sequential pattern mining, such as for human mobility forecasting tasks. For example, in the task of predicting Place-of-Interest (POI) customer flows, typically the number of visits is extracted from historical logs, and only the numerical data are used to predict visitor flows. In this research, we perform the forecasting task directly on the natural language input that includes all kinds of information such as numerical values and contextual semantic information. Specific prompts are introduced to transform numerical temporal sequences into sentences so that existing language models can be directly applied. We design an AuxMobLCast pipeline for predicting the number of visitors in each POI, integrating an auxiliary POI category classification task with the encoder-decoder architecture. This research provides empirical evidence of the effectiveness of the proposed AuxMobLCast pipeline to discover sequential patterns in mobility forecasting tasks. The results, evaluated on three real-world datasets, demonstrate that pre-trained language foundation models also have good performance in forecasting temporal sequences. This study could provide visionary insights and lead to new research directions for predicting human mobility.
Sequential pattern mining (SPM) is an important technique of pattern mining, which has many applications in reality. Although many efficient sequential pattern mining algorithms have been proposed, there are few studies can focus on target sequences. Targeted querying sequential patterns can not only reduce the number of sequences generated by SPM, but also improve the efficiency of users in performing pattern analysis. The current algorithms available on targeted sequence querying are based on specific scenarios and cannot be generalized to other applications. In this paper, we formulate the problem of targeted sequential pattern mining and propose a generic framework namely TaSPM, based on the fast CM-SPAM algorithm. What's more, to improve the efficiency of TaSPM on large-scale datasets and multiple-items-based sequence datasets, we propose several pruning strategies to reduce meaningless operations in mining processes. Totally four pruning strategies are designed in TaSPM, and hence it can terminate unnecessary pattern extensions quickly and achieve better performance. Finally, we conduct extensive experiments on different datasets to compare the existing SPM algorithms with TaSPM. Experiments show that the novel targeted mining algorithm TaSPM can achieve faster running time and less memory consumption.
This paper develops a memory-efficient approach for Sequential Pattern Mining (SPM), a fundamental topic in knowledge discovery that faces a well-known memory bottleneck for large data sets. Our methodology involves a novel hybrid trie data structure that exploits recurring patterns to compactly store the data set in memory; and a corresponding mining algorithm designed to effectively extract patterns from this compact representation. Numerical results on small to medium-sized real-life test instances show an average improvement of 85% in memory consumption and 49% in computation time compared to the state of the art. For large data sets, our algorithm stands out as the only capable SPM approach within 256GB of system memory, potentially saving 1.7TB in memory consumption.
A time series is a collection of measurements in chronological order. Discovering patterns from time series is useful in many domains, such as stock analysis, disease detection, and weather forecast. To discover patterns, existing methods often convert time series data into another form, such as nominal/symbolic format, to reduce dimensionality, which inevitably deviates the data values. Moreover, existing methods mainly neglect the order relationships between time series values. To tackle these issues, inspired by order-preserving matching, this paper proposes an Order-Preserving sequential Pattern (OPP) mining method, which represents patterns based on the order relationships of the time series data. An inherent advantage of such representation is that the trend of a time series can be represented by the relative order of the values underneath the time series data. To obtain frequent trends in time series, we propose the OPP-Miner algorithm to mine patterns with the same trend (sub-sequences with the same relative order). OPP-Miner employs the filtration and verification strategies to calculate the support and uses pattern fusion strategy to generate candidate patterns. To compress the result set, we also study finding the maximal OPPs. Experiments validate that OPP-Miner is not only efficient and scalable but can also discover similar sub-sequences in time series. In addition, case studies show that our algorithms have high utility in analyzing the COVID-19 epidemic by identifying critical trends and improve the clustering performance.
The need to analyze information from streams arises in a variety of applications. One of its fundamental research directions is to mine sequential patterns over data streams. Current studies mine series of items based on the presence of the pattern in transactions but pay no attention to the series of itemsets and their multiple occurrences. The pattern over a window of itemsets stream and their multiple occurrences, however, provides additional capability to recognize the essential characteristics of the patterns and the inter-relationships among them that are unidentifiable by the existing presence-based studies. In this paper, we study such a new sequential pattern mining problem and propose a corresponding sequential miner with novel strategies to prune the search space efficiently. Experiments on both real and synthetic data show the utility of our approach.
Utility-driven mining is an important task in data science and has many applications in real life. High utility sequential pattern mining (HUSPM) is one kind of utility-driven mining. HUSPM aims to discover all sequential patterns with high utility. However, the existing algorithms of HUSPM can not provide an accurate probability to deal with some scenarios for prediction or recommendation. High-utility sequential rule mining (HUSRM) was proposed to discover all sequential rules with high utility and high confidence. There is only one algorithm proposed for HUSRM, which is not enough efficient. In this paper, we propose a faster algorithm, called US-Rule, to efficiently mine high-utility sequential rules. It utilizes rule estimated utility co-occurrence pruning strategy (REUCP) to avoid meaningless computation. To improve the efficiency on dense and long sequence datasets, four tighter upper bounds (LEEU, REEU, LERSU, RERSU) and their corresponding pruning strategies (LEEUP, REEUP, LERSUP, RERSUP) are proposed. Besides, US-Rule proposes rule estimated utility recomputing pruning strategy (REURP) to deal with sparse datasets. At last, a large number of experiments on different datasets compared to the state-of-the-art algorithm demonstrate that US-Rule can achieve better performance in terms of execution time, memory consumption and scalability.
Recommender systems are mostly well known for their applications in e-commerce sites and are mostly static models. Classical personalized recommender algorithm includes item-based collaborative filtering method applied in Amazon, matrix factorization based collaborative filtering algorithm from Netflix, etc. In this article, we hope to combine traditional model with behavior pattern extraction method. We use desensitized mobile transaction record provided by T-mall, Alibaba to build a hybrid dynamic recommender system. The sequential pattern mining aims to find frequent sequential pattern in sequence database and is applied in this hybrid model to predict customers' payment behavior thus contributing to the accuracy of the model.
Given a set of sequences comprised of time-ordered events, sequential pattern mining is useful to identify frequent subsequences from different sequences or within the same sequence. However, in sport, these techniques cannot determine the importance of particular patterns of play to good or bad outcomes, which is often of greater interest to coaches and performance analysts. In this study, we apply a recently proposed supervised sequential pattern mining algorithm called safe pattern pruning (SPP) to 490 labelled event sequences representing passages of play from one rugby team's matches from the 2018 Japan Top League. We compare the SPP-obtained patterns that are the most discriminative between scoring and non-scoring outcomes from both the team's and opposition teams' perspectives, with the most frequent patterns obtained with well-known unsupervised sequential pattern mining algorithms when applied to subsets of the original dataset, split on the label. Our obtained results found that linebreaks, successful lineouts, regained kicks in play, repeated phase-breakdown play, and failed exit plays by the opposition team were identified as as the patterns that discriminated most between the team scoring and not scoring. Opposition team linebreaks, errors made by the team, opposition team lineouts, and repeated phase-breakdown play by the opposition team were identified as the patterns that discriminated most between the opposition team scoring and not scoring. It was also found that, by virtue of its supervised nature as well as its pruning and safe-screening properties, SPP obtained a greater variety of generally more sophisticated patterns than the unsupervised models, which are likely to be of more utility to coaches and performance analysts.
This paper presents a cognitive behavioral-based driver mood repairment platform in intelligent transportation cyber-physical systems (IT-CPS) for road safety. In particular, we propose a driving safety platform for distracted drivers, namely \emph{drive safe}, in IT-CPS. The proposed platform recognizes the distracting activities of the drivers as well as their emotions for mood repair. Further, we develop a prototype of the proposed drive safe platform to establish proof-of-concept (PoC) for the road safety in IT-CPS. In the developed driving safety platform, we employ five AI and statistical-based models to infer a vehicle driver's cognitive-behavioral mining to ensure safe driving during the drive. Especially, capsule network (CN), maximum likelihood (ML), convolutional neural network (CNN), Apriori algorithm, and Bayesian network (BN) are deployed for driver activity recognition, environmental feature extraction, mood recognition, sequential pattern mining, and content recommendation for affective mood repairment of the driver, respectively. Besides, we develop a communication module to interact with the systems in IT-CPS asynchronously. Thus, the developed drive safe PoC can guide the vehicle drivers when they are distracted from driving due to the cognitive-behavioral factors. Finally, we have performed a qualitative evaluation to measure the usability and effectiveness of the developed drive safe platform. We observe that the P-value is 0.0041 (i.e., < 0.05) in the ANOVA test. Moreover, the confidence interval analysis also shows significant gains in prevalence value which is around 0.93 for a 95% confidence level. The aforementioned statistical results indicate high reliability in terms of driver's safety and mental state.
Sequential pattern mining is an interesting research area with broad range of applications. Most prior research on sequential pattern mining has considered point-based data where events occur instantaneously. However, in many application domains, events persist over intervals of time of varying lengths. Furthermore, traditional frameworks for sequential pattern mining assume all events have the same weight or utility. This simplifying assumption neglects the opportunity to find informative patterns in terms of utilities, such as cost. To address these issues, we incorporate the concept of utility into interval-based sequences and define a framework to mine high utility patterns in interval-based sequences i.e., patterns whose utility meets or exceeds a minimum threshold. In the proposed framework, the utility of events is considered while assuming multiple events can occur coincidentally and persist over varying periods of time. An algorithm named High Utility Interval-based Pattern Miner (HUIPMiner) is proposed and applied to real datasets. To achieve an efficient solution, HUIPMiner is augmented with a pruning strategy. Experimental results show that HUIPMiner is an effective solution to the problem of mining high utility interval-based sequences.
Adverse drug-drug interactions (DDIs) remain a leading cause of morbidity and mortality. Identifying potential DDIs during the drug design process is critical for patients and society. Although several computational models have been proposed for DDI prediction, there are still limitations: (1) specialized design of drug representation for DDI predictions is lacking; (2) predictions are based on limited labelled data and do not generalize well to unseen drugs or DDIs; and (3) models are characterized by a large number of parameters, thus are hard to interpret. In this work, we develop a ChemicAl SubstrucTurE Representation (CASTER) framework that predicts DDIs given chemical structures of drugs.CASTER aims to mitigate these limitations via (1) a sequential pattern mining module rooted in the DDI mechanism to efficiently characterize functional sub-structures of drugs; (2) an auto-encoding module that leverages both labelled and unlabelled chemical structure data to improve predictive accuracy and generalizability; and (3) a dictionary learning module that explains the prediction via a small set of coefficients which measure the relevance of each input sub-structures to the DDI outcome. We evaluated CASTER on two real-world DDI datasets and showed that it performed better than state-of-the-art baselines and provided interpretable predictions.