Recent advances in large language models (LLMs) have demonstrated strong performance on simple text classification tasks, frequently under zero-shot settings. However, their efficacy declines when tackling complex social media challenges such as propaganda detection, hateful meme classification, and toxicity identification. Much of the existing work has focused on using LLMs to generate synthetic training data, overlooking the potential of LLM-based text preprocessing and semantic augmentation. In this paper, we introduce an approach that prompts LLMs to clean noisy text and provide context-rich explanations, thereby enhancing training sets without substantial increases in data volume. We systematically evaluate on the SemEval 2024 multi-label Persuasive Meme dataset and further validate on the Google Jigsaw toxic comments and Facebook hateful memes datasets to assess generalizability. Our results reveal that zero-shot LLM classification underperforms on these high-context tasks compared to supervised models. In contrast, integrating LLM-based semantic augmentation yields performance on par with approaches that rely on human-annotated data, at a fraction of the cost. These findings underscore the importance of strategically incorporating LLMs into machine learning (ML) pipeline for social media classification tasks, offering broad implications for combating harmful content online.
Hateful memes have become a significant concern on the Internet, necessitating robust automated detection systems. While LMMs have shown promise in hateful meme detection, they face notable challenges like sub-optimal performance and limited out-of-domain generalization capabilities. Recent studies further reveal the limitations of both SFT and in-context learning when applied to LMMs in this setting. To address these issues, we propose a robust adaptation framework for hateful meme detection that enhances in-domain accuracy and cross-domain generalization while preserving the general vision-language capabilities of LMMs. Experiments on six meme classification datasets show that our approach achieves state-of-the-art performance, outperforming larger agentic systems. Moreover, our method generates higher-quality rationales for explaining hateful content compared to standard SFT, enhancing model interpretability.
Hateful meme detection presents a significant challenge as a multimodal task due to the complexity of interpreting implicit hate messages and contextual cues within memes. Previous approaches have fine-tuned pre-trained vision-language models (PT-VLMs), leveraging the knowledge they gained during pre-training and their attention mechanisms to understand meme content. However, the reliance of these models on implicit knowledge and complex attention mechanisms renders their decisions difficult to explain, which is crucial for building trust in meme classification. In this paper, we introduce IntMeme, a novel framework that leverages Large Multimodal Models (LMMs) for hateful meme classification with explainable decisions. IntMeme addresses the dual challenges of improving both accuracy and explainability in meme moderation. The framework uses LMMs to generate human-like, interpretive analyses of memes, providing deeper insights into multimodal content and context. Additionally, it uses independent encoding modules for both memes and their interpretations, which are then combined to enhance classification performance. Our approach addresses the opacity and misclassification issues associated with PT-VLMs, optimizing the use of LMMs for hateful meme detection. We demonstrate the effectiveness of IntMeme through comprehensive experiments across three datasets, showcasing its superiority over state-of-the-art models.
The dynamic expansion of social media has led to an inundation of hateful memes on media platforms, accentuating the growing need for efficient identification and removal. Acknowledging the constraints of conventional multimodal hateful meme classification, which heavily depends on external knowledge and poses the risk of including irrelevant or redundant content, we developed Pen -- a prompt-enhanced network framework based on the prompt learning approach. Specifically, after constructing the sequence through the prompt method and encoding it with a language model, we performed region information global extraction on the encoded sequence for multi-view perception. By capturing global information about inference instances and demonstrations, Pen facilitates category selection by fully leveraging sequence information. This approach significantly improves model classification accuracy. Additionally, to bolster the model's reasoning capabilities in the feature space, we introduced prompt-aware contrastive learning into the framework to improve the quality of sample feature distributions. Through extensive ablation experiments on two public datasets, we evaluate the effectiveness of the Pen framework, concurrently comparing it with state-of-the-art model baselines. Our research findings highlight that Pen surpasses manual prompt methods, showcasing superior generalization and classification accuracy in hateful meme classification tasks. Our code is available at https://github.com/juszzi/Pen.
The complexity of text-embedded images presents a formidable challenge in machine learning given the need for multimodal understanding of multiple aspects of expression conveyed by them. While previous research in multimodal analysis has primarily focused on singular aspects such as hate speech and its subclasses, this study expands this focus to encompass multiple aspects of linguistics: hate, targets of hate, stance, and humor. We introduce a novel dataset PrideMM comprising 5,063 text-embedded images associated with the LGBTQ+ Pride movement, thereby addressing a serious gap in existing resources. We conduct extensive experimentation on PrideMM by using unimodal and multimodal baseline methods to establish benchmarks for each task. Additionally, we propose a novel framework MemeCLIP for efficient downstream learning while preserving the knowledge of the pre-trained CLIP model. The results of our experiments show that MemeCLIP achieves superior performance compared to previously proposed frameworks on two real-world datasets. We further compare the performance of MemeCLIP and zero-shot GPT-4 on the hate classification task. Finally, we discuss the shortcomings of our model by qualitatively analyzing misclassified samples. Our code and dataset are publicly available at: https://github.com/SiddhantBikram/MemeCLIP.
The age of social media is flooded with Internet memes, necessitating a clear grasp and effective identification of harmful ones. This task presents a significant challenge due to the implicit meaning embedded in memes, which is not explicitly conveyed through the surface text and image. However, existing harmful meme detection methods do not present readable explanations that unveil such implicit meaning to support their detection decisions. In this paper, we propose an explainable approach to detect harmful memes, achieved through reasoning over conflicting rationales from both harmless and harmful positions. Specifically, inspired by the powerful capacity of Large Language Models (LLMs) on text generation and reasoning, we first elicit multimodal debate between LLMs to generate the explanations derived from the contradictory arguments. Then we propose to fine-tune a small language model as the debate judge for harmfulness inference, to facilitate multimodal fusion between the harmfulness rationales and the intrinsic multimodal information within memes. In this way, our model is empowered to perform dialectical reasoning over intricate and implicit harm-indicative patterns, utilizing multimodal explanations originating from both harmless and harmful arguments. Extensive experiments on three public meme datasets demonstrate that our harmful meme detection approach achieves much better performance than state-of-the-art methods and exhibits a superior capacity for explaining the meme harmfulness of the model predictions.
Hateful memes have emerged as a significant concern on the Internet. Detecting hateful memes requires the system to jointly understand the visual and textual modalities. Our investigation reveals that the embedding space of existing CLIP-based systems lacks sensitivity to subtle differences in memes that are vital for correct hatefulness classification. We propose constructing a hatefulness-aware embedding space through retrieval-guided contrastive training. Our approach achieves state-of-the-art performance on the HatefulMemes dataset with an AUROC of 87.0, outperforming much larger fine-tuned large multimodal models. We demonstrate a retrieval-based hateful memes detection system, which is capable of identifying hatefulness based on data unseen in training. This allows developers to update the hateful memes detection system by simply adding new examples without retraining, a desirable feature for real services in the constantly evolving landscape of hateful memes on the Internet.
Multimodal image-text memes are prevalent on the internet, serving as a unique form of communication that combines visual and textual elements to convey humor, ideas, or emotions. However, some memes take a malicious turn, promoting hateful content and perpetuating discrimination. Detecting hateful memes within this multimodal context is a challenging task that requires understanding the intertwined meaning of text and images. In this work, we address this issue by proposing a novel approach named ISSUES for multimodal hateful meme classification. ISSUES leverages a pre-trained CLIP vision-language model and the textual inversion technique to effectively capture the multimodal semantic content of the memes. The experiments show that our method achieves state-of-the-art results on the Hateful Memes Challenge and HarMeme datasets. The code and the pre-trained models are publicly available at https://github.com/miccunifi/ISSUES.
Recent studies have proposed models that yielded promising performance for the hateful meme classification task. Nevertheless, these proposed models do not generate interpretable explanations that uncover the underlying meaning and support the classification output. A major reason for the lack of explainable hateful meme methods is the absence of a hateful meme dataset that contains ground truth explanations for benchmarking or training. Intuitively, having such explanations can educate and assist content moderators in interpreting and removing flagged hateful memes. This paper address this research gap by introducing Hateful meme with Reasons Dataset (HatReD), which is a new multimodal hateful meme dataset annotated with the underlying hateful contextual reasons. We also define a new conditional generation task that aims to automatically generate underlying reasons to explain hateful memes and establish the baseline performance of state-of-the-art pre-trained language models on this task. We further demonstrate the usefulness of HatReD by analyzing the challenges of the new conditional generation task in explaining memes in seen and unseen domains. The dataset and benchmark models are made available here: https://github.com/Social-AI-Studio/HatRed
Hateful meme classification is a challenging multimodal task that requires complex reasoning and contextual background knowledge. Ideally, we could leverage an explicit external knowledge base to supplement contextual and cultural information in hateful memes. However, there is no known explicit external knowledge base that could provide such hate speech contextual information. To address this gap, we propose PromptHate, a simple yet effective prompt-based model that prompts pre-trained language models (PLMs) for hateful meme classification. Specifically, we construct simple prompts and provide a few in-context examples to exploit the implicit knowledge in the pre-trained RoBERTa language model for hateful meme classification. We conduct extensive experiments on two publicly available hateful and offensive meme datasets. Our experimental results show that PromptHate is able to achieve a high AUC of 90.96, outperforming state-of-the-art baselines on the hateful meme classification task. We also perform fine-grained analyses and case studies on various prompt settings and demonstrate the effectiveness of the prompts on hateful meme classification.
Hateful memes are a growing menace on social media. While the image and its corresponding text in a meme are related, they do not necessarily convey the same meaning when viewed individually. Hence, detecting hateful memes requires careful consideration of both visual and textual information. Multimodal pre-training can be beneficial for this task because it effectively captures the relationship between the image and the text by representing them in a similar feature space. Furthermore, it is essential to model the interactions between the image and text features through intermediate fusion. Most existing methods either employ multimodal pre-training or intermediate fusion, but not both. In this work, we propose the Hate-CLIPper architecture, which explicitly models the cross-modal interactions between the image and text representations obtained using Contrastive Language-Image Pre-training (CLIP) encoders via a feature interaction matrix (FIM). A simple classifier based on the FIM representation is able to achieve state-of-the-art performance on the Hateful Memes Challenge (HMC) dataset with an AUROC of 85.8, which even surpasses the human performance of 82.65. Experiments on other meme datasets such as Propaganda Memes and TamilMemes also demonstrate the generalizability of the proposed approach. Finally, we analyze the interpretability of the FIM representation and show that cross-modal interactions can indeed facilitate the learning of meaningful concepts. The code for this work is available at https://github.com/gokulkarthik/hateclipper.
The step function is one of the simplest and most natural activation functions for deep neural networks (DNNs). As it counts 1 for positive variables and 0 for others, its intrinsic characteristics (e.g., discontinuity and no viable information of subgradients) impede its development for several decades. Even if there is an impressive body of work on designing DNNs with continuous activation functions that can be deemed as surrogates of the step function, it is still in the possession of some advantageous properties, such as complete robustness to outliers and being capable of attaining the best learning-theoretic guarantee of predictive accuracy. Hence, in this paper, we aim to train DNNs with the step function used as an activation function (dubbed as 0/1 DNNs). We first reformulate 0/1 DNNs as an unconstrained optimization problem and then solve it by a block coordinate descend (BCD) method. Moreover, we acquire closed-form solutions for sub-problems of BCD as well as its convergence properties. Furthermore, we also integrate $\ell_{2,0}$-regularization into 0/1 DNN to accelerate the training process and compress the network scale. As a result, the proposed algorithm has a high performance on classifying MNIST and Fashion-MNIST datasets. As a result, the proposed algorithm has a desirable performance on classifying MNIST, FashionMNIST, Cifar10, and Cifar100 datasets.
Hateful meme detection is a new multimodal task that has gained significant traction in academic and industry research communities. Recently, researchers have applied pre-trained visual-linguistic models to perform the multimodal classification task, and some of these solutions have yielded promising results. However, what these visual-linguistic models learn for the hateful meme classification task remains unclear. For instance, it is unclear if these models are able to capture the derogatory or slurs references in multimodality (i.e., image and text) of the hateful memes. To fill this research gap, this paper propose three research questions to improve our understanding of these visual-linguistic models performing the hateful meme classification task. We found that the image modality contributes more to the hateful meme classification task, and the visual-linguistic models are able to perform visual-text slurs grounding to a certain extent. Our error analysis also shows that the visual-linguistic models have acquired biases, which resulted in false-positive predictions.
Among the various modes of communication in social media, the use of Internet memes has emerged as a powerful means to convey political, psychological, and socio-cultural opinions. Although memes are typically humorous in nature, recent days have witnessed a proliferation of harmful memes targeted to abuse various social entities. As most harmful memes are highly satirical and abstruse without appropriate contexts, off-the-shelf multimodal models may not be adequate to understand their underlying semantics. In this work, we propose two novel problem formulations: detecting harmful memes and the social entities that these harmful memes target. To this end, we present HarMeme, the first benchmark dataset, containing 3,544 memes related to COVID-19. Each meme went through a rigorous two-stage annotation process. In the first stage, we labeled a meme as very harmful, partially harmful, or harmless; in the second stage, we further annotated the type of target(s) that each harmful meme points to: individual, organization, community, or society/general public/other. The evaluation results using ten unimodal and multimodal models highlight the importance of using multimodal signals for both tasks. We further discuss the limitations of these models and we argue that more research is needed to address these problems.
Hateful and offensive content detection has been extensively explored in a single modality such as text. However, such toxic information could also be communicated via multimodal content such as online memes. Therefore, detecting multimodal hateful content has recently garnered much attention in academic and industry research communities. This paper aims to contribute to this emerging research topic by proposing DisMultiHate, which is a novel framework that performed the classification of multimodal hateful content. Specifically, DisMultiHate is designed to disentangle target entities in multimodal memes to improve hateful content classification and explainability. We conduct extensive experiments on two publicly available hateful and offensive memes datasets. Our experiment results show that DisMultiHate is able to outperform state-of-the-art unimodal and multimodal baselines in the hateful meme classification task. Empirical case studies were also conducted to demonstrate DisMultiHate's ability to disentangle target entities in memes and ultimately showcase DisMultiHate's explainability of the multimodal hateful content classification task.
State-of-the-art computer vision systems are trained to predict a fixed set of predetermined object categories. This restricted form of supervision limits their generality and usability since additional labeled data is needed to specify any other visual concept. Learning directly from raw text about images is a promising alternative which leverages a much broader source of supervision. We demonstrate that the simple pre-training task of predicting which caption goes with which image is an efficient and scalable way to learn SOTA image representations from scratch on a dataset of 400 million (image, text) pairs collected from the internet. After pre-training, natural language is used to reference learned visual concepts (or describe new ones) enabling zero-shot transfer of the model to downstream tasks. We study the performance of this approach by benchmarking on over 30 different existing computer vision datasets, spanning tasks such as OCR, action recognition in videos, geo-localization, and many types of fine-grained object classification. The model transfers non-trivially to most tasks and is often competitive with a fully supervised baseline without the need for any dataset specific training. For instance, we match the accuracy of the original ResNet-50 on ImageNet zero-shot without needing to use any of the 1.28 million training examples it was trained on. We release our code and pre-trained model weights at https://github.com/OpenAI/CLIP.